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Executive / Senior Executive - Marketing
Job Summary:
We are seeking a highly skilled and experienced Senior Marketing Executive to lead and execute strategic marketing initiatives across both ATL and BTL channels. The ideal candidate will have a proven track record of planning and managing integrated marketing campaigns, strengthening brand presence, and driving measurable business growth.
Key Responsibilities:
Strategic Planning:
- Develop and implement comprehensive marketing plans aligned with business objectives.
- Lead brand strategy, positioning, and messaging across all channels.
- Analyze market trends, consumer behavior, and competitor activities to refine marketing strategies.
ATL Marketing:
- Plan and oversee traditional media campaigns including TV, Radio, Print and Outdoor.
- Lia
Skills & Competencies:
- Ability to learn aspects of media planning, brand management and event execution.
- Excellent communication, presentation and negotiation skills.
- Analytical mindset with the ability to interpret data and generate insights.
- Proven ability to manage multiple projects and meet tight deadlines.
- Willingness to travel as per campaign and event requirements.
- Self-driven, strategic thinker and a proactive leader.
Executive - Field Inspection
Key Responsibilities:
- Responsible for monitoring and improving the integrity and efficiency of attached vehicles with respect to our norms.
- Inspect with chauffeurs whether they are following our listed norms each day.
- Inspect whether the cab has painting and stickers as mandatorily required.
- Helps in identifying and implementing efficient processes and methods for improving inspection operations.
- Utilizing TMS, databases and tools appropriately. Proficient in Data management and Management information Systems. Prepares report and data analysis.
- Understanding and striving to meet or exceed Vendor Management metrics while providing excellent, consistent Vendor support, Vendor Retention.
- Resolving vendor disputes or issues quickly and efficiently improves our standards.
- Analyzing competitor performance and market study. Highlighting the hierarchy wherever necessary.
- A bachelor’s degree.
- 3-6 years relevant experience in sales, collections, quality, & Inspections related activities.
- Good Communication and negotiation skills.
- Willing to work at Rotational Shift.
- Willing to travel extensively around Coimbatore city and all cities of ROC.
- Should possess a valid driving license and two-wheeler.
- Convenience and petrol fees will be provided apart from CTC.
- Incentives will be given for achieving the targeted number of inspections.
- Good problem solver and creative thinker.
Executive - Customer Relationship
Responsibilities and Duties:
- Manage and resolve customer & Vendor queries.
- Identify and escalate issues to supervisors
- Build sustainable relationships of trust through open and interactive communication.
- Convince, convert and onboard the leads by providing necessary information about our services.
- Take vendors through the process, convince them by sharing deals and offers and convey the value of making an attachment with us.
- Answer a large number of incoming calls and respond to customers & Vendors
- Provide service-related information to customers & Vendors
- Document all call information according to standard operating procedures
- Follow up customer & Vendor calls where necessary
- Handling complaints & Vendor support helpline
- To acknowledge and resolve customer & vendor issues
- Analyzing the process & givin
Required Qualifications and Skills
- Any degree
- 0-5 years of work experience in a relevant field.
- Knowledge of customer service practices and principles
- Excellent typing skills
- Superior listening, verbal, and written communication skills (Tamil and English)
- Ability to handle the stressful situation appropriately
- Lead Conversion & Convincing skills
- Willing to work at Rotational shifts
- Knowledge in MS Office (Excel, Word, PPT, etc.,)
Others
About the role
- For all other roles, candidates may apply here by mentioning the role that you want to apply for.
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